The 2021 March Issue of Winepress looks at:

Economic Yields
A new report reveals that 18% of all Marlborough’s economic activity in 2020, a total of $571 million, can be attributed to the wine industry, with one in every four jobs directly and indirectly related to wine.

Vintage 2021
The upcoming vintage is likely to be compressed, with low yields and warm weather leading to rapid ripening. After a year of unexpectedly stellar Sauvignon sales around the world, wine companies have little remaining in the tank to make up for the seasonal shortfall.

Labour Logistics
Marlborough is facing something of a perfect storm around labour shortages this winter pruning season, with an additional 1,630 hectares of vineyard planted in the past two years, but only a fraction of the typical labour force, and far fewer skills than in the past.